Reporting that connects SEO to business outcomes
Standard SEO reports answer: are we ranking higher? A performance analytics setup answers: is the organic channel contributing to revenue? These are different questions, and answering the second one requires more than a rank tracking tool.
We start by auditing your current GA4 and Search Console configuration. Most GA4 setups are not configured to attribute conversions accurately to the organic channel -- they default to last-touch attribution, which credits the final click before conversion but ignores the organic article that started the journey.
We configure GA4 with event tracking, goal setup, and a custom organic attribution view. We connect this to a live dashboard that shows organic traffic trends, keyword movement, and -- where your tracking allows it -- leads, signups, or revenue from organic visitors.
Monthly reports are written documents, not dashboard screenshots. Each report covers: ranking movement by cluster, organic traffic trends, organic conversion data, link placements in the period, what we did this month, and what we are prioritizing next month. Delivered by the 7th business day of the following month.
- GA4 configuration audit and custom event tracking
- Search Console integration and data export
- Organic attribution setup
- Custom rank tracking dashboard
- Monthly written performance report
- Competitor ranking movement tracking
- Revenue attribution where tracking allows