A Le Havre-based outdoor gear retailer had good products but almost no organic presence for category-level keywords. Their site had accumulated 3 years of technical debt: broken canonical tags, crawl budget wasted on faceted navigation, and no internal linking strategy. We started with a full technical sprint, built a content architecture around buyer-intent search clusters, and ran a 9-month editorial link acquisition campaign targeting French outdoor media. Organic revenue went from EUR 4,200/month to EUR 15,420/month.
A management consulting firm in Paris wanted to reduce their dependence on referrals and conference leads. They had a functional website with almost no organic visibility -- under 200 organic visits per month when we started. We mapped their entire buyer journey, built topic cluster content around their core service areas, and built editorial links from French business media. 18 primary commercial keywords moved to positions 1-5 in 7 months. Monthly organic visits: from 190 to 2,840.
A restaurant group operating 8 locations across Normandy -- Rouen, Caen, Le Havre, and smaller towns -- had inconsistent GBP profiles and no location page strategy. Most locations were absent from the local pack entirely. We standardized all 8 GBP profiles, built location-specific content pages, built local citations, and implemented a structured review process. All 8 locations appear in the local pack for primary search terms. Map views increased 89% across all locations in the first 75 days.